How a free website can raise more funds for you There are many free and easy to use website building tools available for non profit organisations. Some can even collect donations online, help you keep in touch with members and donors and make your organisation look more professional. The key to success is leveraging off the supporters you already have to tap into their wider unrelated networks of possible donors to or supporters of your cause. A workable model which benefits non profit organisations is to provide each of your existing supporters with a ‘no-cost’ website for use as they see fit. However, upon each new site a ‘branded’ page or pages promotes the work of your non profit organisation and includes a ‘donate’ button linked to your organisation’s central ‘donation’ tool on your free website. By marketing in this manner your organisation not only captures potential donations from audiences already actively seeking out your organisation on the internet, but also audiences communicating with your supporters for other reasons. A simple search on the internet will provide a number of website builder options. Some are focused particularly for the non profit sector and include such organisations as Comfypage.com. |
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